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SPF, Whitening Agents are Key Ingredients

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By: TOM BRANNA

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Rising concerns about potential skin damage are fueling an increase in sales of sun care products among health-conscious American women who still want a sun-kissed look. But across the globe, whitening products are flying off the shelves as Chinese and Japanese consumers seek the “must have” fair-skinned look, according to a recent study from Dow Corning. “Both trends represent significant growth opportunities for companies supplying the manufacturers in the thriving personal care market. Tho...

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